{"id":7248,"date":"2026-04-24T14:00:32","date_gmt":"2026-04-24T14:00:32","guid":{"rendered":"https:\/\/www.weroad.com\/blog\/?p=7248"},"modified":"2026-04-24T10:42:24","modified_gmt":"2026-04-24T10:42:24","slug":"weroad-lands-in-the-united-states","status":"publish","type":"post","link":"https:\/\/www.weroad.com\/blog\/weroad-lands-in-the-united-states","title":{"rendered":"WeRoad lands in the United States"},"content":{"rendered":"<p><b>WeRoad lands in the United States<\/b><span style=\"font-weight: 400;\">. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">This wasn&#8217;t a leap in the dark. The US was already part of our story: we&#8217;ve crossed it on dozens of itineraries, bringing thousands of travellers along Route 66, through the Grand Canyon, to Los Angeles, Las Vegas, Monument Valley. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">We know the American market as a destination. Now we&#8217;re starting to know it as home.<\/span><\/p>\n<h2><b>From Europe with love<\/b><\/h2>\n<p><a href=\"https:\/\/www.weroad.com\/about-us\"><span style=\"font-weight: 400;\">WeRoad<\/span><\/a><span style=\"font-weight: 400;\"> was born in 2017 from a simple idea: <\/span><b>turning group trips into opportunities to make real friends<\/b><span style=\"font-weight: 400;\">. No fifty-seat coaches, no little flags, no scripts. Small groups &#8211; between 8 and 15 people &#8211; of strangers led by a Group Leader who genuinely knows the place. <\/span><a href=\"https:\/\/www.weroad.com\/how-it-works\"><span style=\"font-weight: 400;\">Here&#8217;s how it works<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And why does it work? Because the way you travel changes everything. The difference between looking at the Grand Canyon from a signposted viewpoint and arriving there after three days with people you&#8217;ve come to know, that&#8217;s the same difference as seeing a photo versus actually living it. <\/span><b>That&#8217;s WeRoad<\/b><span style=\"font-weight: 400;\">. It&#8217;s the trip where you make a friend on day two and by day four you&#8217;re already looking for the next destination to do together.<\/span><\/p>\n<h3><b>Word of mouth is our best marketer<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">In Europe, it worked. Around <\/span><b>60% of our travellers book again<\/b><span style=\"font-weight: 400;\">. A third of first-timers find us through <\/span><b>word of mouth<\/b><span style=\"font-weight: 400;\">, not ads, not influencers: just someone who went on a trip and couldn&#8217;t stop talking about it. Those numbers say one thing: when an experience is real, it spreads on its own.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That&#8217;s why our <\/span><a href=\"https:\/\/www.weroad.com\/refer-a-friend\"><b>Refer a Friend<\/b><\/a><span style=\"font-weight: 400;\"> program is one of the most popular things in the WeRoad community: because when you get back from a trip, the first thing you want to do is bring everyone you love along for the next one.<\/span><\/p>\n    <div class=\"tip not-prose flex gap-3.5 rounded-xl border border-gray-400  p-7.5 pt-11.25 relative items-start\">\n      \n      <span class=\"absolute flex items-center justify-center w-15 h-15 rounded-full border border-gray-400 bg-white p-1.25 left-[50%] -ml-7.5 -top-7.5 lg:relative lg:top-0 lg:ml-0 lg:left-0 lg:p-0 lg:border-0 lg:w-auto lg:h-auto lg:mt-1.5\" aria-hidden=\"true\">\n        <svg class=\"h-12.5! lg:h-5!\"  width=\"32\" height=\"32\" viewBox=\"0 0 32 32\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n          <path d=\"M16.0022 3.33398C15.3889 3.33398 14.7622 3.38732 14.1355 3.52065C10.4555 4.22732 7.52221 7.20065 6.82888 10.8807C6.18888 14.3607 7.46888 17.5607 9.78888 19.6273C10.3622 20.134 10.6689 20.8407 10.6689 21.5873V24.6673C10.6689 26.134 11.8689 27.334 13.3355 27.334H13.7089C14.1755 28.134 15.0155 28.6673 16.0022 28.6673C16.9889 28.6673 17.8422 28.134 18.2955 27.334H18.6689C20.1355 27.334 21.3355 26.134 21.3355 24.6673V21.5873C21.3355 20.854 21.6289 20.134 22.1889 19.6407C24.1222 17.934 25.3355 15.4407 25.3355 12.6673C25.3355 7.50732 21.1622 3.33398 16.0022 3.33398ZM18.6689 22.0007H13.3355V20.6673H18.6689V22.0007ZM13.3355 24.6673V23.334H18.6689V24.6673H13.3355ZM20.4155 17.654C20.2955 17.7607 20.2022 17.894 20.0955 18.0007H11.8955C11.7889 17.8807 11.6955 17.7473 11.5755 17.6407C9.81555 16.0673 9.02888 13.7207 9.45554 11.374C9.93554 8.78732 12.0689 6.64065 14.6422 6.13398C15.0955 6.04065 15.5489 6.00065 16.0022 6.00065C19.6822 6.00065 22.6689 8.98732 22.6689 12.6673C22.6689 14.574 21.8555 16.3873 20.4155 17.654Z\" fill=\"#323232\"\/>\n          <path d=\"M16.6689 14.0007H15.3355V18.0007H16.6689V14.0007Z\" fill=\"#323232\"\/>\n          <path d=\"M13.8415 11.1656L12.8987 12.1084L15.7271 14.9368L16.6699 13.994L13.8415 11.1656Z\" fill=\"#323232\"\/>\n          <path d=\"M15.3369 14.0076L16.2797 14.9504L19.1081 12.122L18.1653 11.1792L15.3369 14.0076Z\" fill=\"#323232\"\/>\n        <\/svg>\n\n      <\/span>\n      <div class=\"tip__content prose  max-w-none\">\n        <p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Thinking about your first WeRoad<\/strong>? Now&#8217;s the perfect time to pay attention. We&#8217;re about to launch exclusive offers for the US market, early birds will get the best deals. Follow us and stay connected so you don&#8217;t miss out when the doors open!<\/p>\n      <\/div>\n    <\/div>\n    \n<h2><b>The right time, the right place<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The <\/span><b>American market<\/b><span style=\"font-weight: 400;\"> is the natural next step. Millennials and Gen Z Americans travel a lot, more and more often solo and they&#8217;re looking for experiences that mean something beyond the photo to post. And we can&#8217;t wait to travel with them!<\/span><\/p>\n<h3><b>Exclusive offers coming soon<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">We&#8217;re opening our doors to Americans and we want to do it right. In the coming days, we&#8217;ll be announcing exclusive offers for those who are among the first to<\/span><b> join the WeRoad US community<\/b><span style=\"font-weight: 400;\">. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">If you don&#8217;t want to miss a thing and are ready to start travelling for real, now is the time to stay connected!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>WeRoad lands in the United States. This wasn&#8217;t a leap in the dark. The US was already part of our story: we&#8217;ve crossed it on dozens of itineraries, bringing thousands of travellers along Route 66, through the Grand Canyon, to Los Angeles, Las Vegas, Monument Valley. We know the American market as a destination. Now [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":7251,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[170],"mete":[],"class_list":["post-7248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-weroad-world"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3.1 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>WeRoad lands in the United States | WeRoad<\/title>\n<meta name=\"description\" content=\"Eight years in Europe, 300,000 travellers, and now it&#039;s time to cross the ocean. 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