In a nutshell
- Set-jetting is travel inspired by film and TV locations, but the best trips are built around destinations that also offer strong culture, food, landscapes, and local experiences beyond the screen connection.
- Thailand and South Korea are among the strongest current choices, thanks to the popularity of The White Lotus, K-dramas, and Korean cinema, with itineraries that combine iconic visuals with vibrant real-life travel appeal.
- England, Croatia, and New Zealand remain classic options for period-drama fans, fantasy lovers, and travelers seeking cinematic scenery that is instantly recognisable and easy to integrate into a broader holiday.
- Famous filming locations like Matera, Ouarzazate, Dubrovnik, Tokyo, and Tunisia are worth visiting not only for their screen credits, but because they deliver history, architecture, landscapes, and immersive travel experiences.
- Planning matters: check access to filming sites, combine nearby stops, travel respectfully, and build an itinerary that still feels rich and satisfying even if one screen-famous location is private or crowded.
Travel inspiration doesn’t always start with a guidebook. Sometimes it begins with a binge-watch, a dramatic beach scene, or a palace shot so beautiful it makes you pause and whisper, “Okay, where is that exactly?” That is the magic of screen-inspired travel: seeing a place on TV or in a film and deciding it deserves a spot on your passport.
Today, more travelers are building itineraries around iconic filming locations, but the best trips go beyond taking one photo and leaving. The real goal is to visit destinations that are cinematic on screen and even richer in real life, with local food, culture, neighborhoods, landscapes, and stories that stand perfectly well without a soundtrack in the background.
What set-jetting really means
Set-jetting means traveling to places seen in movies, TV series, or streaming hits. It can involve exact filming sites, destinations that inspired a story, or regions that became famous thanks to a show. The strongest trip ideas work because the place itself is genuinely worth discovering, not just because it had a close-up.
In other words, it is not only about reenacting a scene with suspiciously committed facial expressions. It is about using pop culture as a spark for a deeper trip. A resort from The White Lotus, a neighborhood from a K-drama, or a dramatic coastline from a blockbuster can open the door to a destination you may never have considered before.
The top destinations inspired by series and films
Some places are leading the trend because they combine recognisable screen appeal with a strong travel identity. They offer famous visuals, but also easy-to-build itineraries, memorable food, and experiences that make sense even if someone in your group has never watched the show. That balance is what turns a screen-inspired stop into a real holiday.
Thailand for The White Lotus glow-up
Thailand is one of the most talked-about screen-inspired destinations right now thanks to The White Lotus. Its appeal lies in the mix of tropical luxury, island scenery, and urban contrast, making it easy to pair beach time with culture, nightlife, and food-focused travel.
Fans are drawn to places such as Koh Samui, Phuket, and Bangkok, where glamorous hotels and polished backdrops helped shape the show’s mood. But away from the camera angles, Thailand gives you much more: longtail boat trips, night markets, Buddhist temples, spicy street food, and the kind of sunsets that look edited even when they are very much real.
- Koh Samui for beach resorts and laid-back island days
- Phuket for luxury stays, boat excursions, and easy island hopping
- Bangkok for rooftop bars, historic temples, and sharp city energy

South Korea for K-dramas and cinema lovers
South Korea has become essential for travelers inspired by K-dramas and Korean cinema. The country offers a mix of contemporary city life, café culture, mountain landscapes, royal history, and trend-setting neighborhoods. It is an ideal choice for anyone who wants a trip with both emotional scenery and real urban substance.
In Seoul, you can move from palace courtyards to neon-lit streets in the same afternoon. That contrast is exactly why the city works so well on screen. Fans of K-dramas often seek out riverside walks, film-famous neighborhoods, street-food markets, and elegant cafés that feel like the setting for a life-changing conversation over iced coffee. Main-character energy? Extremely available.
Beyond Seoul, destinations like Incheon, Busan, and the Korean countryside offer very different moods, from coastal romance to slower landscapes that regularly appear in emotional plot twists and healing arcs.

England for Bridgerton and period-drama charm
England remains one of the strongest choices for travelers who love costume dramas and literary adaptations. It combines preserved architecture, stately homes, walkable historic cities, and countryside landscapes that feel naturally cinematic. The result is a destination where screen nostalgia and cultural travel fit together seamlessly.
Bath is an obvious highlight for anyone obsessed with Bridgerton, but it is worth visiting even without the fandom factor. Georgian streets, elegant crescents, tearooms, and Roman history make it an easy weekend break or a stop on a wider UK itinerary. You arrive for the drama, then stay because the city is genuinely gorgeous.

Croatia for fantasy worlds and medieval backdrops
Croatia stands out for travelers who want fortified cities, coastal views, and old towns that already look like a set. Its strongest appeal comes from the way historic urban scenery and seaside travel blend together, especially along the Dalmatian Coast.
Dubrovnik is the best-known example thanks to its role in major fantasy television, but it also delivers as a destination in its own right. City walls, limestone streets, sea views, and island excursions make it a strong option for both short breaks and longer multi-stop trips. Bonus: your camera roll will work overtime here.

New Zealand for epic fantasy landscapes
New Zealand is one of the world’s most famous filming-inspired destinations because its landscapes are so visually distinctive. Volcanic plateaus, green hills, alpine regions, and dramatic coasts make it ideal for travelers drawn to epic scenery and road-trip freedom.
The country is forever linked with The Lord of the Rings and The Hobbit, especially sites like Hobbiton and the volcanic terrain of the North Island. Yet the real travel value goes far beyond the film connection. Hiking, Māori culture, wine regions, adventure sports, and wide-open nature make New Zealand a dream trip even for people who cannot tell Frodo from Bilbo. Risky sentence, we know.

Famous film set locations worth adding to your list
Some destinations stand out not because of one title, but because they have appeared in multiple productions over time. These places attract travelers looking for recognisable scenery, but they also offer strong cultural or natural value. Visiting them makes sense whether your watchlist is long, short, or gloriously chaotic.
| Destination | Screen connection | Why it is worth the trip |
|---|---|---|
| Matera, Italy | James Bond, historical epics | Ancient cave dwellings, dramatic streets, rich southern Italian culture |
| Ouarzazate, Morocco | Gladiator, fantasy and desert films | Desert scenery, kasbahs, studio heritage, gateway to the Sahara |
| Dubrovnik, Croatia | Fantasy series and historical productions | Medieval walls, Adriatic views, island day trips |
| Tokyo, Japan | Lost in Translation and more | Neon cityscapes, food culture, design, contrasting neighborhoods |
| Tunisia | Star Wars locations | Desert landscapes, troglodyte homes, North African heritage |
The most filmed locations in the world and why they matter
The most filmed places tend to share a few traits: visual identity, flexible settings, and strong infrastructure. Cities like New York, London, and Los Angeles appear constantly on screen, while destinations such as Morocco, Malta, and Croatia are often used for historical, fantasy, or desert scenes.
For travelers, this matters because these locations usually offer more than one screen reference. A single trip can include several cinematic touchpoints, making the experience broader and more rewarding. You may arrive with one title in mind and leave with ten accidental “wait, this was filmed here too?” moments.
How to plan a screen-inspired trip well
The best approach is to treat filming locations as part of a wider itinerary. That means checking whether sites are public, grouping nearby stops together, and leaving time for local experiences unrelated to the show. A good screen-inspired trip should still feel complete even if one location is inaccessible.
- Choose a destination first, not only a scene. Make sure the place offers enough to fill several days.
- Verify access. Some hotels, estates, or private sites can only be visited with a booking or guided tour.
- Travel beyond the set. Add markets, museums, hikes, beaches, or food experiences.
- Consider timing. Off-season travel often means fewer crowds and better rates.
- Respect local life. Many famous spots are real neighborhoods, not theme parks.
Where to start if you want the best of set-jetting abroad
The easiest starting point is to match your favorite on-screen mood with the kind of trip you actually want. Tropical drama points to Thailand, urban romance to South Korea or Japan, medieval intrigue to Croatia, and grand historical style to England. The right choice depends on whether you want beaches, cities, culture, or nature to lead the itinerary.
That is the sweet spot of the best set-jetting destinations: they are not fun only because you saw them on screen. They work because they give you something real to experience once the fantasy wears off and the trip begins. And honestly, if a place still feels magical without background music, that is a very good sign.
If you are ready to turn your watchlist into a passport stamp, explore the WeRoad group trips for destinations like Thailand, South Korea, Japan, Croatia, and beyond.
FAQ
- What does set-jetting mean?
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Set-jetting means traveling to places featured in movies, TV shows, or streaming series. It can involve exact filming locations, scenery used as a backdrop, or destinations strongly associated with a screen story.
- What are the top five destinations for screen-inspired travel?
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A strong shortlist includes Thailand, South Korea, England, Croatia, and New Zealand. Each combines famous on-screen appeal with plenty to see and do in real life.
- What are some famous film set locations to visit?
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Popular choices include Hobbiton in New Zealand, Dubrovnik in Croatia, Matera in Italy, Ouarzazate in Morocco, and Tunisia’s desert Star Wars sites.
- What is the most filmed location in the world?
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There is no single universal answer, but cities such as New York, London, and Los Angeles are among the most frequently filmed due to their infrastructure, variety of settings, and global recognisability.
- Are all filming locations open to visitors?
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No. Some are private properties, active hotels, or restricted heritage sites. It is always best to verify access in advance and never assume that a famous spot works like a public attraction.